About the Journal

PESTEL Manajemen and Marketing Journal is a peer-reviewed academic publication dedicated to advancing research in the fields of management and marketing. It aims to provide a platform for scholars, researchers, and practitioners to share innovative ideas, empirical studies, and theoretical advancements. The journal covers a wide range of topics, including but not limited to strategic management, consumer behavior, digital marketing, organizational development, and business sustainability. With a commitment to excellence in research, the journal seeks to contribute to the development of knowledge that can address contemporary challenges in the global business environment.